Versace history

Versace
Versace was started in 1978. Gianni Versace with the help of his brother Santo founded the Gianni Versace Company. Later that year, the first Gianni Versace collection for women was shown in Milan. Gianni's bold creative genius consistently challenged the boundaries of the fashion industry. His distinctive cuts, vibrant prints and unconventional materials brilliantly united high art and contemporary culture, and he quickly earned international praise. In 1982 Gianni won the Cutty Sark and Golden Eye (L'Occhio d'Oro) awards for his 1982-1983 Fall/Winter women's collection - in which he presented his famous metal chain-mail dress. In 1988 the jury of the Cutty Sark Award named Versace "the most innovative and creative designer in the world." In 1993, the Council of Fashion Designers of America awarded the American Fashion Oscar to Versace, and he was honored by the Italian and French presidents. The year 1994 marked the opening of the Versace flagship boutique in the prestigious Kurfürstendamm, Berlin. In September of 1995 the first Versus fashion show was held in New York. That year, Versace sponsored the Haute Couture exhibition at the Metropolitan Museum of Art, as well as Richard Avedon's "1944-1994," both of which met with great success